What’s the difference between VOIP and a landline?

More and more businesses are ditching traditional landlines for VOIP services – but what does that mean? VOIP stands for Voice Over Internet Protocol which basically means you get your telecoms services through your computer.

Luke Mead from Caelum Communications, said: “In a nutshell, VoIP takes the audio from your voice and turns it into data which can then travel via your broadband to where it needs to go. Your phone is connected to your computer using a VoIP adapter, so you don’t need a traditional phone line any more.”

So what are the advantages of VoIP?

VoIP can provide all of the normal features you would expect with any telecoms provider, including voicemail, videoconferencing and it also allows you to manage all your services directly online.

Landlines can be higher quality in terms of sound, particularly when communicating with teams overseas. VoIP can sometimes be crackly or echoing as its converting audio into data, so this is a slight disadvantage to VoIP sometimes, but the technology is improving daily.

You do need to have a reliable internet service for VoIP to work and if the power goes off, you will lose your phone line as well as all computer-based services potentially. Many businesses keep a landline or a mobile as a back-up phone in case of any power issues.

VoIP inevitably works out cheaper than a traditional landline with its monthly line rental, plus call charges, particularly if you work internationally. With international calls VoIP is always cheaper and many VoIP providers will throw in extras like free calls to the US so it’s always worth checking what packages they can offer.

With landlines, you might get some offers as a business but you should always compare the two to make sure you get the best price but also the best service possible. If you decide to convert to VoIP you can usually keep your phone number and VoIP services often come with long and discounted contracts to try to keep you.

If you are looking to cut the costs of phone calls within your business then a VoIP service could well be the answer, particularly if you make a lot of international calls. You can rest assured that you will still have all of the traditional landline features such as voicemail and switching over is relatively simple, even keeping the same contact number.

However, you just need to bear in mind that sometimes the sound quality is not as good using a VoIP system so if this causes an issue for clients or for your business reputation then it may not be the right choice for you.

Also, if you are really reliant on your phone then bear in mind that any problems with your broadband or your power, will result in no phone lines being available, so it’s worth bearing that in mind in terms of planning your business continuity and in case of any major issues it could cause to your business and clients.

If you need any advice on VoIP services or want to discuss options for your business, then don’t hesitate to get in touch with us at Caelum Communications on 03333660058.

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Marketing Solutions To Get Your New Start-Up Running

startup-marketing-mistakes-1When it comes to the global market which is mostly through internet, you should try to ensure that your business comes on the top of the list. Here are some of the finest strategies that you can use so that you can easily bring your business can take the finest option possible so that you can easily get your business going on in faster pace on the track. On a side note, one important aspect of your business is your office, like offices within Liverpool street from Loc8 Commerical, they’re an absolutely brilliant company. Marketing strategies can always help you in bringing your business on track. Being on the top of the list can always make your business more visible to public thus you get more chances for getting good number of customers attracted towards your website. It is possible to make use of the possible ways to make this workout for you. You can get helping hand in starting if your business is a franchise. Take a look at a care franchise for one of the easier types of franchises to run. You won’t regret it! As many of the difficulties new businesses face are already dealt with.

Verifying the Business Listing
The first thing that you need to do is to get the business page in Google+ verified. If you are wondering whether you actually have one, then the truth is you have. Google have created the business pages by making use of the information on internet and also by making use of other business directories. There are probability for your business also to have a business page. Many of the businesses not even realize that such a page exist and so they do not make use of the features available in that. If you are making use of that then it can actually help your business in a lot many ways for that to be really much useful to you. Try to make the best use of the business page so that you get more chances for getting listed on the top of the list among the business in your niche.

Choosing Correct Category
It is always necessary for you to ensure that the business has got listed on the niche that is appropriate for it. There is no point of getting your business registered in a niche that has nothing to do with the business in real. This can really make a huge impact on the success of the business as when it is in right niche it.

Name, Address and Phone
It is necessary for you to ensure that the contact details that are given to the business needs to be really correct. It is good for you to give permanent address and also landline number so that it can be easier for your business to get credibility. It is really hard for you to find the business to get some relevance if the phone, address and name of it is right. Most of the customers choose based on this.

Citation in Business Directories
It is necessary for you to check the details that are there in the business directories. If there are changes in address due to the change in location of your business, ensure that you change those in business directories.

Positive Reviews
Every business needs positive reviews else it will not be chosen by the users. Try to get some good feedback from the customers or clients who have used your products or services.

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